Episode 281 - Business Models for Projectors: Why Trading Time for Money is Killing Your Energy (And What to Do Instead)
If you're a Projector in Human Design who's been told to post three times a day, always be available for discovery calls, or create multiple low-ticket offers to scale - and you're wondering why it all feels so exhausting - this episode is for you. As a Projector, you're literally designed to revolutionize how we think about work and value, but most business models assume you have the same energy as Generators. In this Human Design business episode, I'm breaking down exactly why traditional business models drain your energy and what to build instead.
In this episode, I share:
🔥 Why most business models are built for Generator energy (and why that's exhausting you)
🔥 How trading time for money undervalues your penetrating insights and wisdom
🔥 The fundamental messaging shift that transforms how clients see your value
🔥 Why your expertise should BE your business model, not your availability
🔥 How to position your work as strategic solutions rather than time-based services
🔥 The three core elements of sustainable Projector business models: wisdom-first offers, recognition-based marketing, and selective client engagement
🔥 Why "strategic intensives" and "deep-dive consultations" convert better than hourly packages
🔥 How to make your business assets work for you instead of constantly creating new content
Links:
👉 Week 1: Sales for Projectors Episode
Learn how to create a complete sales system that works with your Projector design
Listen here
👉 Week 2: Content Creation for Projectors Episode
Learn how to create the conditions to share your expertise without burning out
Listen here
👉 Take the Human Design Business Quiz
Get your ideal business model based on your Human Design energy type, plus your complete Projector's Guide for Consistent Conversions
DM "QUIZ" on Instagram @jazzejervis_ or take the quiz here
👉 Selling Soulfully ($37)
The complete 4-step sales framework personalized to your Human Design - learn how to adapt the Magnetize, Educate, Close, Deliver system specifically for your Projector energy
DM "SOUL" on Instagram @jazzejervis_ or get it here
👉 Constantly Converting By Design Waitlist
Our signature 12-week program for building business foundations that create consistent conversions, all personalized to your Human Design (waitlist enrollment opens 15 September 2025!)
Join the CCBD waitlist
👉 Scale By Design Waitlist
For established entrepreneurs ready to architect their next evolution and move from working IN to ON their business (Q1 2026 cohort)
Join the SBD waitlist
👉 90-Minute Business Strategy Intensive
Deep dive into your business model, Human Design & Astrology with personalized strategy
Book your intensive session
Connect with Jazze:
Instagram: @jazzejervis_ and @bydesign.hq - Send me a DM about your biggest takeaway from this episode!
Website: jazzejervis.com.au
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